Meet Jenna Jeong, who is an entrepreneur and business owner based in Malmö, Sweden, orginially from South Korea. Jenna moved to Sweden in 2021 and started her business which produces vegan homemade kimchi – Jenna’s business idea aims to bring Korean food culture to Sweden!

The SwIdeas team had the pleasure of meeting Jenna during “Women in Creative Power” project, both as a mentee during the mentorship program, and as a participant in the tandem training for creative skills.

Check out Jenna’s video interview, where she talks both about her business and the experience of being a migrant woman entrepreneur in Sweden!

This video was produced as part of our WomIn Creative Power (WICP) project, which is a KA2 Strategic Partnership co-funded by the Erasmus + of the European Union. The project is led by Formation et Sensibilisation de Luxembourg – FSL (Luxembourg), and involves a transnational partnership with Sweden (SwIdeas AB), Hungary (SVF), and Slovenia (Povod).

WICP aims to support the economic integration of migrant women into their receiving communities by investing in the development of skills related to entrepreneurship and to the creative sector. This approach emerges from the perception that self-employment and entrepreneurship represent a promising pathway for migrant women to access the labour market.

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